Lean Marketing is about doing marketing right from the ground up, and therefore getting more out of less!
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Learn how to stand out from the competition
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Get concrete tools for strategy and reputation building
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Discover how to create effective customer promises that build loyalty
We go through the "Brand Wheel" - how to come up with good customer promises and how facts and emotional factors are connected in strategy work. The tools that are reviewed are scalable. This means that both small and large companies can use them.
Roy Erik Hansen from Rosser has worked with Lean Marketing for many years – both for large brands and small Start Ups. Now he shares his best tips for a fresh-faced audience. There will also be time for questions.